News & LinkedIn Marketing Tips from Debbie
Helping you learn more about (and learn to love) marketing your business.
Comments Are Your Secret Weapon On LinkedIn
Here's the secret that most people miss: commenting on other people's posts IS content.
Let me say that again: COMMENTS ARE CONTENT.
You don't need to be creating posts all the time to be visible on LinkedIn. In fact, five minutes a day commenting on other people's posts can be more valuable than sporadic posting.
Connect or Follow on LinkedIn
There's sometimes confusion about the difference between connecting and following on LinkedIn - so let me clear that up for you.
Your LinkedIn Headline Should Hit The Spot
Your LinkedIn headline has 220 characters to work with, but here's the golden nugget - only the first 40 characters appear in people's feeds when you post or comment. Anything beyond that gets cropped.
Your LinkedIn Profile Photo Should Look Like You … Today!
Your LinkedIn profile photo … Is it recent? Is it clearly just you? Would someone recognise you from it at a networking event? If you're answering "erm, maybe not..." to any of these, it's time to book a quick photo session. Even a good quality smartphone photo with decent lighting and a plain background works brilliantly.
How’s Your LinkedIn Shopfront Looking?
This is one of easiest tips to share: regularly review your personal profile.
Imagine you've got a shop on the high street, you wouldn't leave your physical shop looking tired or outdated would you, and this is why your profile needs regular attention too.
Part of my 10 LinkedIn®️ Tips Series
LinkedIn®️ Premium vs Free Personal Profile: Key Differences
Discover the key differences between LinkedIn Premium Business and free accounts. Compare features, pricing, InMail credits, and ROI to decide if Premium is worth it. (details as at September 2025)
How To Get Local Press Coverage
Have a story to tell? Your local news matters, and this platform makes it easy to share what's happening in your community with a wider audience. Whether it's celebrating local achievements, covering community events, or highlighting important issues, your contributions help keep everyone connected and informed.
This platform accepts various types of community content to get your story out there.
Social Posts In Google Search: Are You Ready For It?
If you've been treating Instagram as just a platform for perfect photos, it's time for a complete rethink.
Meta's latest update has fundamentally altered the digital landscape, turning every Instagram post about your services or products into a potential search result that could appear alongside traditional websites in Google.
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LinkedIn Power Hour
Transform your entire LinkedIn approach in just 60 minutes
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LinkedIn Training
Hands-on and confidence building 1:1 or for you and your team
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Content Creation
One-off or ongoing visual support for those who want to communicate better
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LinkedIn Company Page Management
A full strategic partnership to ensure your Page works as hard as you do
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