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Helping you learn more about marketing your business on LinkedIn.

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Less broadcast, more conversation: what I'm bringing to Back to Business
Speaker, LinkedIn Tips Debbie Ford Speaker, LinkedIn Tips Debbie Ford

Less broadcast, more conversation: what I'm bringing to Back to Business

I'll be sharing 10 simple tips to get the basics and the foundations right, whether you're just starting out or coming back to the platform after it slid down the to do list. LinkedIn is vast, and not every feature is for everyone on day one. That's exactly why I'm keeping it simple. Simple is what gets used.

No growth hacks, no formulas, no overthinking. Just the things that turn "I know I should" into "this actually works".

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LinkedIn Is A Conversation, Not A Broadcast
LinkedIn Tips Debbie Ford LinkedIn Tips Debbie Ford

LinkedIn Is A Conversation, Not A Broadcast

There is a quiet assumption behind most LinkedIn frustration: that the platform is a stage and your job is to perform on it. Get the post right, the thinking goes, and the business will follow. It rarely does. What follows is usually silence. The fix is not a better broadcast. It is a different idea of what LinkedIn is for.

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30 LinkedIn Post Ideas For Business Owners
LinkedIn Tips Debbie Ford LinkedIn Tips Debbie Ford

30 LinkedIn Post Ideas For Business Owners

Are you regularly feeling at a loss for content ideas for your business social media? If you've ever stared at the LinkedIn “start a post” box wondering what on earth to write, you're not alone. Most business owners I work with aren't short of things to say; they're short of a starting point.

This list gives you thirty of them.

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Why I Just Rewrote My Own LinkedIn About Section
LinkedIn Tips Debbie Ford LinkedIn Tips Debbie Ford

Why I Just Rewrote My Own LinkedIn About Section

I spend my working life helping business owners feel more confident on LinkedIn. Profiles, content, strategy: it's what I do, day in, day out.

So you'd think my own profile would be spot on, right?

Well. I took a proper look at my About section this week and realised it was doing a perfectly decent job of telling people what I do. But it wasn't really telling them why I do it, or what I believe about LinkedIn that makes my approach different.

It was fine. But fine isn't the same as good.

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    LinkedIn Power Hour

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    LinkedIn Training

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    Content Creation

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    LinkedIn Business Page Management

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