Comments Are Your Secret Weapon On LinkedIn

10 LinkedIn Tips

4 Nov

Here's the secret that most people miss: commenting on other people's posts IS content.

Let me say that again: COMMENTS ARE CONTENT.

You don't need to be creating posts all the time to be visible on LinkedIn. In fact, five minutes a day commenting on other people's posts can be more valuable than sporadic posting.

Why? Because when you leave a thoughtful comment, you're showing up in front of their audience too. It's like joining a conversation at a networking event - you don't need to be the speaker to add value and get noticed.

But here's what LinkedIn's algorithm knows: it can tell the difference between genuine, valuable comments and lazy "great post!" drive-bys. It's also getting smarter at spotting AI-generated comments that just parrot back what was in the post with zero value added.

What makes a good comment?

Add value, insight, or a different perspective
Stay on topic - don't hijack someone's post to talk about your stuff
Tag @ the author so they know you've engaged
Be specific - "great post" just won't cut it

Think about it: would you rather read a thoughtful response that adds to the discussion, or just see "awesome! 👍" fifty times?

🟢 ACTION: Set aside 5-10 minutes today to scroll your feed and leave three thoughtful comments on posts that resonate with you.

Not "great post" or "thanks for sharing" - actually engage with what they've said. Ask a question, share your experience, or add your perspective. That's how you build genuine relationships and get discovered.

Series: 10 LinkedIn®️ Tips