News & Social Media Marketing Tips from Debbie
Helping you learn more about (and learn to love) marketing your business.
LinkedIn®️ Premium vs Free Personal Profile: Key Differences
Discover the key differences between LinkedIn Premium Business and free accounts. Compare features, pricing, InMail credits, and ROI to decide if Premium is worth it. (details as at September 2025)
How not to be a Spammy Pammy
I'm seeing this practice a lot more and not a fan ... @ mentioning a MASSIVE bunch of peeps in LinkedIn™️ posts.
Why? It really is a bit spammy and LinkedIn™️ best practice suggests max 5 relevant @ mentions of people or organisations in posts.
You are effectively creating an engagement pod in plain sight — and the LinkedIn™️ gods really hate engagement pods!
Add a note to your LinkedIn connection requests
Adding a note to a LinkedIn connection request is a bit like walking into a room and saying "hello" with a smile, instead of just waltzing in and staring at everyone. It's a small touch, but it makes a world of difference. Here's why:
Comments ARE content
Meaningful Comments Matter
Creating content that *genuinely* encourages deeper interactions on your posts is where it's at, according to the latest updates to the ever-evolving LinkedIn algorithm.LinkedIn used to give a little boost to posts that were attracting a lot of comments, but no more.
The algo can tell the difference between random and new versus pithy, meaningless comments coming from regular groups (pods) of users.
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