Tips and inspo from debbie

Helping you learn more about and love marketing your business is kinda my thing. Here you’ll find tips and inspo.

Yes, you need Canva in your life!
Freelancer Tools Debbie Ford Freelancer Tools Debbie Ford

Yes, you need Canva in your life!

Ever wondered how some businesses churn out those eye-popping visuals, but don't seem to have a dedicated graphic designer on their team? Meet Canva—a saviour for solo entrepreneurs like you and me.

Canva launched in 2013 and I’ve used it pretty much every day in my social media consultancy for the past 7+ years.

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The power of community
Freelancer Tools Debbie Ford Freelancer Tools Debbie Ford

The power of community

Looking for the best freelancer and solo-entrepreneur network in Chichester? You’ve found it.

Ever feel a bit isolated running your own business? We get it. Enter the Last Friday Club—a Chichester gem that every freelancer and solo entrepreneur should know about.

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Hello, who are you?
Social Media Tips Debbie Ford Social Media Tips Debbie Ford

Hello, who are you?

Do your prospective customers, your audience, know your name? Make a very simple change to your Instagram business bio (or any of your business social channel bios) to ensure that your name is right there, front and centre.

Social is meant to be social, make it easy for your peeps to strike up a conversation and feel like they know you.

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Work with me …
Social media strategy Debbie Ford Social media strategy Debbie Ford

Work with me …

Working with me could be a gamechanger for your business social media management and output; the kickstart you need for the season ahead — my creative and strategic approach will ensure that your marketing efforts are fruitful not fruitless.

Skip the fluff, go 5G! Nail your Goals, know your Gang, pick your Ground, set the Guide, and roll out your Gameplan. Because winging it is so last season!

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The one about Chicken Licken
Debbie Ford Debbie Ford

The one about Chicken Licken

I'm a chronic over worker; I wear my "so busy" badge with misplaced pride.I fill my days, weeks and months with my clients (The Chichester Social) charity director responsibilities (Chichester Cinema at New Park) and freelancer network (Last Friday Club - Chichester).

Always so bloody, bloody busy 👀 I needed a break. So I took one. And I really did! I informed everyone who needed to know in advance, my out of office message reiterated that I was doing nowt for a week and (critically) I switched off notifications! I know, what a goddamn hero.

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Comments ARE content
Debbie Ford Debbie Ford

Comments ARE content

Meaningful Comments Matter

Creating content that *genuinely* encourages deeper interactions on your posts is where it's at, according to the latest updates to the ever-evolving LinkedIn algorithm.LinkedIn used to give a little boost to posts that were attracting a lot of comments, but no more.

The algo can tell the difference between random and new versus pithy, meaningless comments coming from regular groups (pods) of users.

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What makes an effective landing page?
Debbie Ford Debbie Ford

What makes an effective landing page?

What makes an effective landing page?One that results in the right people landing on it, through smart and targeted content marketing that connects them to you (1); understanding what you are offering and start to consider this offer seriously as exactly what they need (2); and finally making the commitment to stay on this journey with you (3).

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‘Debbie hosted an incredible live on our community app, highlighting the benefits of LinkedIN and how to feel more 'at home' here. 

She covered an abundance of positives! 

From beefing up your profile to leveraging your story to provoke intimacy with your audience. 

Not being afraid to dive into new connections and aligning with your 'people' and business' 

I feel so grateful to have had this insight. ’

CURRENT AND PAST CLIENTS