Tips and inspo from debbie
Helping you learn more about and love marketing your business is kinda my thing. Here you’ll find tips and inspo.
Add a note to your LinkedIn connection requests
Adding a note to a LinkedIn connection request is a bit like walking into a room and saying "hello" with a smile, instead of just waltzing in and staring at everyone. It's a small touch, but it makes a world of difference. Here's why:
Hello, who are you?
Do your prospective customers, your audience, know your name? Make a very simple change to your Instagram business bio (or any of your business social channel bios) to ensure that your name is right there, front and centre.
Social is meant to be social, make it easy for your peeps to strike up a conversation and feel like they know you.
The one about Chicken Licken
I'm a chronic over worker; I wear my "so busy" badge with misplaced pride.I fill my days, weeks and months with my clients (The Chichester Social) charity director responsibilities (Chichester Cinema at New Park) and freelancer network (Last Friday Club - Chichester).
Always so bloody, bloody busy 👀 I needed a break. So I took one. And I really did! I informed everyone who needed to know in advance, my out of office message reiterated that I was doing nowt for a week and (critically) I switched off notifications! I know, what a goddamn hero.
Comments ARE content
Meaningful Comments Matter
Creating content that *genuinely* encourages deeper interactions on your posts is where it's at, according to the latest updates to the ever-evolving LinkedIn algorithm.LinkedIn used to give a little boost to posts that were attracting a lot of comments, but no more.
The algo can tell the difference between random and new versus pithy, meaningless comments coming from regular groups (pods) of users.
What makes an effective landing page?
What makes an effective landing page?One that results in the right people landing on it, through smart and targeted content marketing that connects them to you (1); understanding what you are offering and start to consider this offer seriously as exactly what they need (2); and finally making the commitment to stay on this journey with you (3).
How did I get here?
HELLO, I'M DEBBIE FORD ... who am I, how can I help you and why do I exist?
I started my own business, The Chichester Social, when I was 45 ... I know, I barely look a day over 👀
I love where I live (the city, the beaches, the walks) and I couldn't do what I do without the fab people around me, both personally and professionally.
FROLICKING IN THREADS
Thinking about getting started on Threads? Here’s my learning so far, FAQs on Threads and some thoughts to get you started
Frequently asked questions about instagram
Got a burning question about Instagram, but don’t know who to ask?
In this blog, I tackle some of the most frequently asked questions about Instagram so that you can stop pondering and start posting with purpose.
3 ways to speed up content creation
Do you find yourself dreading your next social media post?
Well, I’ve got some good news to share. When you get strategic about your content creation, you’ll not only produce better quality content, you’ll save yourself heaps of time in the long run.
‘Debbie hosted an incredible live on our community app, highlighting the benefits of LinkedIN and how to feel more 'at home' here.
She covered an abundance of positives!
From beefing up your profile to leveraging your story to provoke intimacy with your audience.
Not being afraid to dive into new connections and aligning with your 'people' and business'
I feel so grateful to have had this insight. ’
CURRENT AND PAST CLIENTS
