Hello, who are you?
Social Media Tips Debbie Ford Social Media Tips Debbie Ford

Hello, who are you?

Do your prospective customers, your audience, know your name? Make a very simple change to your Instagram business bio (or any of your business social channel bios) to ensure that your name is right there, front and centre.

Social is meant to be social, make it easy for your peeps to strike up a conversation and feel like they know you.

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The one about Chicken Licken
Debbie Ford Debbie Ford

The one about Chicken Licken

I'm a chronic over worker; I wear my "so busy" badge with misplaced pride.I fill my days, weeks and months with my clients (The Chichester Social) charity director responsibilities (Chichester Cinema at New Park) and freelancer network (Last Friday Club - Chichester).

Always so bloody, bloody busy 👀 I needed a break. So I took one. And I really did! I informed everyone who needed to know in advance, my out of office message reiterated that I was doing nowt for a week and (critically) I switched off notifications! I know, what a goddamn hero.

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Comments ARE content
Debbie Ford Debbie Ford

Comments ARE content

Meaningful Comments Matter

Creating content that *genuinely* encourages deeper interactions on your posts is where it's at, according to the latest updates to the ever-evolving LinkedIn algorithm.LinkedIn used to give a little boost to posts that were attracting a lot of comments, but no more.

The algo can tell the difference between random and new versus pithy, meaningless comments coming from regular groups (pods) of users.

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What makes an effective landing page?
Debbie Ford Debbie Ford

What makes an effective landing page?

What makes an effective landing page?One that results in the right people landing on it, through smart and targeted content marketing that connects them to you (1); understanding what you are offering and start to consider this offer seriously as exactly what they need (2); and finally making the commitment to stay on this journey with you (3).

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How did I get here?
Debbie Ford Debbie Ford

How did I get here?

HELLO, I'M DEBBIE FORD ... who am I, how can I help you and why do I exist?

I started my own business, The Chichester Social, when I was 45 ... I know, I barely look a day over 👀

I love where I live (the city, the beaches, the walks) and I couldn't do what I do without the fab people around me, both personally and professionally.

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